Frequently Asked Questions
Frequently Asked Questions
Frequently Asked Questions
Data & Coverage
Data & Coverage
How current is the data?
Data freshness varies by type. Market-sensitive information like rental listings updates multiple times daily, while foundational property records refresh quarterly. We use 70+ data feeds calibrated to appropriate refresh cycles.
What geographic coverage do you offer?
National coverage across all 50 states, with depth in single-family rental, BTR, multifamily, and land markets. Coverage quality is strongest in active investment markets. We can walk you through coverage density for your target metros.
Where does demographic and economic data come from?
We blend multiple federal data sources to overcome the lag inherent in census-only approaches. Income, population growth, and household projections are enhanced with additional agency data for more current estimates. Details available in a demo.
How do you handle crime and safety data?
We standardize federal crime statistics to a consistent 1-10 scale across jurisdictions, focusing on metrics with reliable cross-market reporting. This enables true apples-to-apples safety comparisons between locations.
How current is the data?
Data freshness varies by type. Market-sensitive information like rental listings updates multiple times daily, while foundational property records refresh quarterly. We use 70+ data feeds calibrated to appropriate refresh cycles.
What geographic coverage do you offer?
National coverage across all 50 states, with depth in single-family rental, BTR, multifamily, and land markets. Coverage quality is strongest in active investment markets. We can walk you through coverage density for your target metros.
Where does demographic and economic data come from?
We blend multiple federal data sources to overcome the lag inherent in census-only approaches. Income, population growth, and household projections are enhanced with additional agency data for more current estimates. Details available in a demo.
How do you handle crime and safety data?
We standardize federal crime statistics to a consistent 1-10 scale across jurisdictions, focusing on metrics with reliable cross-market reporting. This enables true apples-to-apples safety comparisons between locations.
How current is the data?
Data freshness varies by type. Market-sensitive information like rental listings updates multiple times daily, while foundational property records refresh quarterly. We use 70+ data feeds calibrated to appropriate refresh cycles.
What geographic coverage do you offer?
National coverage across all 50 states, with depth in single-family rental, BTR, multifamily, and land markets. Coverage quality is strongest in active investment markets. We can walk you through coverage density for your target metros.
Where does demographic and economic data come from?
We blend multiple federal data sources to overcome the lag inherent in census-only approaches. Income, population growth, and household projections are enhanced with additional agency data for more current estimates. Details available in a demo.
How do you handle crime and safety data?
We standardize federal crime statistics to a consistent 1-10 scale across jurisdictions, focusing on metrics with reliable cross-market reporting. This enables true apples-to-apples safety comparisons between locations.
Scorecard & Site Analysis
Scorecard & Site Analysis
How does the scoring system work?
Sites are scored against the full distribution of locations within the same metro area—not arbitrary national benchmarks. We pre-calculate rankings so you instantly see how a site compares to thousands of alternatives. Scores above 5 indicate above-average performance for that market.
What factors are included in the scorecard?
Demographics, local amenities, school quality, market fundamentals, and competitive supply are all factored in. The specific metrics and weighting can be discussed during a demo to ensure alignment with your investment criteria.
Can I run scorecards in bulk?
Yes. Upload a list of addresses and receive scores for all of them, enabling quick portfolio screening or tape evaluation. Processing speed and output formats are best demonstrated live.
Can scoring criteria be customized?
The platform offers flexibility to emphasize metrics that matter most to your strategy. Let's discuss your specific requirements.
How does the scoring system work?
Sites are scored against the full distribution of locations within the same metro area—not arbitrary national benchmarks. We pre-calculate rankings so you instantly see how a site compares to thousands of alternatives. Scores above 5 indicate above-average performance for that market.
What factors are included in the scorecard?
Demographics, local amenities, school quality, market fundamentals, and competitive supply are all factored in. The specific metrics and weighting can be discussed during a demo to ensure alignment with your investment criteria.
Can I run scorecards in bulk?
Yes. Upload a list of addresses and receive scores for all of them, enabling quick portfolio screening or tape evaluation. Processing speed and output formats are best demonstrated live.
Can scoring criteria be customized?
The platform offers flexibility to emphasize metrics that matter most to your strategy. Let's discuss your specific requirements.
How does the scoring system work?
Sites are scored against the full distribution of locations within the same metro area—not arbitrary national benchmarks. We pre-calculate rankings so you instantly see how a site compares to thousands of alternatives. Scores above 5 indicate above-average performance for that market.
What factors are included in the scorecard?
Demographics, local amenities, school quality, market fundamentals, and competitive supply are all factored in. The specific metrics and weighting can be discussed during a demo to ensure alignment with your investment criteria.
Can I run scorecards in bulk?
Yes. Upload a list of addresses and receive scores for all of them, enabling quick portfolio screening or tape evaluation. Processing speed and output formats are best demonstrated live.
Can scoring criteria be customized?
The platform offers flexibility to emphasize metrics that matter most to your strategy. Let's discuss your specific requirements.
Land Search
Land Search
Can I search for land parcels meeting specific criteria?
Yes. Define a geographic area and filter by acreage, zoning, school quality, flood risk, demographics, and proximity to amenities. Search across 100+ million parcels nationwide. Results include owner information for outreach.
What filters are available?
Filters span site characteristics (size, shape, topography), regulatory factors (zoning, flood zones), market metrics (nearby home values, rents, growth rates), and location factors (distance to retail, highways, employers). The full filter library is extensive—best explored interactively.
Can I get owner contact information?
Yes. Parcels include owner name and mailing address from tax records. Additional contact enrichment is available. Export capabilities support direct mail and outreach campaigns.
How do I connect land search results to market analysis?
This is a key platform strength. Once you identify a parcel, market analytics (comps, demographics, competitive supply) are immediately accessible for that location—no re-entry or system switching required.
Can I search for land parcels meeting specific criteria?
Yes. Define a geographic area and filter by acreage, zoning, school quality, flood risk, demographics, and proximity to amenities. Search across 100+ million parcels nationwide. Results include owner information for outreach.
What filters are available?
Filters span site characteristics (size, shape, topography), regulatory factors (zoning, flood zones), market metrics (nearby home values, rents, growth rates), and location factors (distance to retail, highways, employers). The full filter library is extensive—best explored interactively.
Can I get owner contact information?
Yes. Parcels include owner name and mailing address from tax records. Additional contact enrichment is available. Export capabilities support direct mail and outreach campaigns.
How do I connect land search results to market analysis?
This is a key platform strength. Once you identify a parcel, market analytics (comps, demographics, competitive supply) are immediately accessible for that location—no re-entry or system switching required.
Can I search for land parcels meeting specific criteria?
Yes. Define a geographic area and filter by acreage, zoning, school quality, flood risk, demographics, and proximity to amenities. Search across 100+ million parcels nationwide. Results include owner information for outreach.
What filters are available?
Filters span site characteristics (size, shape, topography), regulatory factors (zoning, flood zones), market metrics (nearby home values, rents, growth rates), and location factors (distance to retail, highways, employers). The full filter library is extensive—best explored interactively.
Can I get owner contact information?
Yes. Parcels include owner name and mailing address from tax records. Additional contact enrichment is available. Export capabilities support direct mail and outreach campaigns.
How do I connect land search results to market analysis?
This is a key platform strength. Once you identify a parcel, market analytics (comps, demographics, competitive supply) are immediately accessible for that location—no re-entry or system switching required.
Rental Comps (SFR & BTR)
Rental Comps (SFR & BTR)
Can I search for land parcels meeting specific criteria?
Yes. Define a geographic area and filter by acreage, zoning, school quality, flood risk, demographics, and proximity to amenities. Search across 100+ million parcels nationwide. Results include owner information for outreach.
What filters are available?
Filters span site characteristics (size, shape, topography), regulatory factors (zoning, flood zones), market metrics (nearby home values, rents, growth rates), and location factors (distance to retail, highways, employers). The full filter library is extensive—best explored interactively.
Can I get owner contact information?
Yes. Parcels include owner name and mailing address from tax records. Additional contact enrichment is available. Export capabilities support direct mail and outreach campaigns.
How do I connect land search results to market analysis?
This is a key platform strength. Once you identify a parcel, market analytics (comps, demographics, competitive supply) are immediately accessible for that location—no re-entry or system switching required.
Do you track amenities and concessions?
Community-level amenity data is captured. We're also using AI to extract concession information from listing text to estimate effective rents. Ask about current capabilities for your markets.
Can I search for land parcels meeting specific criteria?
Yes. Define a geographic area and filter by acreage, zoning, school quality, flood risk, demographics, and proximity to amenities. Search across 100+ million parcels nationwide. Results include owner information for outreach.
What filters are available?
Filters span site characteristics (size, shape, topography), regulatory factors (zoning, flood zones), market metrics (nearby home values, rents, growth rates), and location factors (distance to retail, highways, employers). The full filter library is extensive—best explored interactively.
Can I get owner contact information?
Yes. Parcels include owner name and mailing address from tax records. Additional contact enrichment is available. Export capabilities support direct mail and outreach campaigns.
How do I connect land search results to market analysis?
This is a key platform strength. Once you identify a parcel, market analytics (comps, demographics, competitive supply) are immediately accessible for that location—no re-entry or system switching required.
Do you track amenities and concessions?
Community-level amenity data is captured. We're also using AI to extract concession information from listing text to estimate effective rents. Ask about current capabilities for your markets.
Can I search for land parcels meeting specific criteria?
Yes. Define a geographic area and filter by acreage, zoning, school quality, flood risk, demographics, and proximity to amenities. Search across 100+ million parcels nationwide. Results include owner information for outreach.
What filters are available?
Filters span site characteristics (size, shape, topography), regulatory factors (zoning, flood zones), market metrics (nearby home values, rents, growth rates), and location factors (distance to retail, highways, employers). The full filter library is extensive—best explored interactively.
Can I get owner contact information?
Yes. Parcels include owner name and mailing address from tax records. Additional contact enrichment is available. Export capabilities support direct mail and outreach campaigns.
How do I connect land search results to market analysis?
This is a key platform strength. Once you identify a parcel, market analytics (comps, demographics, competitive supply) are immediately accessible for that location—no re-entry or system switching required.
Do you track amenities and concessions?
Community-level amenity data is captured. We're also using AI to extract concession information from listing text to estimate effective rents. Ask about current capabilities for your markets.
Sales Comps
Sales Comps
What sales data is available?
Closed transactions and public records. Data includes price, property characteristics, days on market, and price per square foot. Median values are calculated from actual trailing transactions, not estimated.
Can I filter sales comps like rental comps?
Yes. Same matching logic applies—filter by property characteristics with adjustable tolerances, or let the system auto-match. Toggle between rental and sales analysis for any location.
Is new construction pricing included?
We capture actively marketed new construction from builder websites and listing aggregators. Lot sale data between developers and builders is harder to source since those transactions rarely hit public markets.
What sales data is available?
Closed transactions and public records. Data includes price, property characteristics, days on market, and price per square foot. Median values are calculated from actual trailing transactions, not estimated.
Can I filter sales comps like rental comps?
Yes. Same matching logic applies—filter by property characteristics with adjustable tolerances, or let the system auto-match. Toggle between rental and sales analysis for any location.
Is new construction pricing included?
We capture actively marketed new construction from builder websites and listing aggregators. Lot sale data between developers and builders is harder to source since those transactions rarely hit public markets.
What sales data is available?
Closed transactions and public records. Data includes price, property characteristics, days on market, and price per square foot. Median values are calculated from actual trailing transactions, not estimated.
Can I filter sales comps like rental comps?
Yes. Same matching logic applies—filter by property characteristics with adjustable tolerances, or let the system auto-match. Toggle between rental and sales analysis for any location.
Is new construction pricing included?
We capture actively marketed new construction from builder websites and listing aggregators. Lot sale data between developers and builders is harder to source since those transactions rarely hit public markets.
Heat Maps & Market Visualization
Heat Maps & Market Visualization
What can I visualize on heat maps?
Income, population growth, school quality, home values, rents, rent growth trends, and safety metrics. Colors benchmark against metro, state, or national averages—you choose the comparison level.
Can I apply multiple filters simultaneously?
Yes. Stack filters to create a combined score—areas not meeting all criteria disappear from the map. This is powerful for defining and visualizing buy box parameters. Save filter combinations for repeated use.
Can I export heat map data?
Yes. Export underlying data at zip code or block group level for external analysis. The export includes actual metric values, not just color codes.
What can I visualize on heat maps?
Income, population growth, school quality, home values, rents, rent growth trends, and safety metrics. Colors benchmark against metro, state, or national averages—you choose the comparison level.
Can I apply multiple filters simultaneously?
Yes. Stack filters to create a combined score—areas not meeting all criteria disappear from the map. This is powerful for defining and visualizing buy box parameters. Save filter combinations for repeated use.
Can I export heat map data?
Yes. Export underlying data at zip code or block group level for external analysis. The export includes actual metric values, not just color codes.
What can I visualize on heat maps?
Income, population growth, school quality, home values, rents, rent growth trends, and safety metrics. Colors benchmark against metro, state, or national averages—you choose the comparison level.
Can I apply multiple filters simultaneously?
Yes. Stack filters to create a combined score—areas not meeting all criteria disappear from the map. This is powerful for defining and visualizing buy box parameters. Save filter combinations for repeated use.
Can I export heat map data?
Yes. Export underlying data at zip code or block group level for external analysis. The export includes actual metric values, not just color codes.
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